LinkedIn posts that bring you customers.
For B2B founders, executives, and agency owners. Five writing samples teach Typelab your voice. Every draft after that sounds like the version of you that closes deals offline — scored against a public rubric, ready in 90 seconds.
We ran 1,200+ LinkedIn accounts for 18 months before we let anyone pay for this.
The thing nobody tells you about hiring your first ten people is that the resume is the least useful document in the room. The thing you’re actually buying is how someone behaves on a Tuesday at 4pm when nothing is on fire and nothing is celebrating either.
Here’s the question I’ve started asking instead — …see more
- 14-day trial
- No card
- CGOVE rubric, public
- 90s drafts
Most LinkedIn tools help you produce more. Typelab helps you sound like yourself.
- Schedule more posts.
- Hook templates and engagement bait.
- Hope the algorithm picks you up.
- Output that sounds like every other tool.
- Tune your voice once.
- Draft from a thought, a memo, a Tuesday call.
- Score against a public rubric before you ship.
- Output that sounds like the person who wrote it.
Four parts. One product.
Your Voice, Compounded
Paste five things you've already written — a Slack rant, a blog draft you abandoned, a thread you didn't hate. Typelab pulls out your archetype, your signature phrases, the moves you make, and the moves you'd never make. Every draft after that runs through the profile and gets scored against a public rubric — CGOVE: Clarity, Curiosity gap, Originality, Value, Emotion. You ship when it sounds like you, not before.
Aspirational Comments
Pick five to twenty-five accounts whose audience you want in front of. Typelab watches their new posts and drafts comments in your voice — specific, substantive, the opposite of “great post”. Everything queues for your review. Nothing posts without you.
Voice Check-ins
Tuesday at 9, a voice agent calls you for twelve minutes and asks the questions worth answering. The transcript becomes three or four post seeds in your composer queue, ready to draft. Built for people who have a thousand things to say and twelve seconds to type any of it.
Boost Network
When you publish, a vetted network of real professional accounts engages with your post in the first 90 minutes — the window where LinkedIn decides whether to keep showing it to anyone. Not a pod. Not bots. Real people who'd have read you anyway, slightly earlier. We're rolling access out to Studio members through 2026 as the network scales.
How we keep the AI smell off your posts.
Most LinkedIn AI tools sound like LinkedIn AI tools. Three things keep Typelab on the right side of that line — all three are verifiable before you pay us anything.
Voice Tuning learns what you would never say.
The voice profile isn't just a list of your favorite words. It's the negative space — the moves you don't make, the stock phrases you avoid, the cadence you don't use. Drafts that violate the profile never reach your queue.
Every draft is scored on a public rubric.
CGOVE — Clarity, Curiosity gap, Originality, Value, Emotion. The rubric we score your drafts against is the same one you can grade your own writing against by hand, on a napkin, with no software involved. The methodology isn't hidden behind a dashboard. It's printed in our docs.
Nothing publishes without your approval.
Drafts queue. Comments queue. Even the auto-commenting feature defaults to manual approval. Typelab is a tool, not a content factory — your name is still the one on the post.
Two weeks of Typelab. No credit card. You’ll know within four drafts whether it works for how you write.
The first 90 minutes decide the next 9 days.
LinkedIn’s ranking decides early. The first ninety minutes after you publish are the window where the algorithm decides whether to keep showing your post or quietly shelf it. Most independent writers lose that window — there’s no one watching at 9:07am when the post goes live.
The Boost Network is a curated set of professional LinkedIn accounts in spaces adjacent to yours. When a member publishes, the network engages in that ninety-minute window the way colleagues might if you all worked in the same building. Members are anonymous to each other and to you. We curate for relevance and standing, not volume.
It is not an engagement pod. There’s no reciprocity expected — you don’t engage back. It is not bots. It’s the quiet, unglamorous mechanism that turns a good post into one the platform actually shows.
We’re rolling Boost Network access out to Studio members through 2026 as the network scales. Trial users join the waitlist and get an invitation as capacity opens.
A diagram of the ninety-minute algorithmic window — not a guaranteed engagement count.
The hardest part of writing is starting. We start it for you.
Once a week or every other week, a voice agent calls you for ten or fifteen minutes. It asks the questions a thoughtful editor would, and stays out of your way otherwise. The transcript goes into your composer queue as seeds — three or four to choose from, ready to draft. For people who have a thousand things to say and twelve seconds to write them down.
Voice is the input, not the output.
For two years the LinkedIn-tool category has been a content factory — hook libraries, scheduling queues, growth charts that point up and to the right. The premise underneath all of it is the same: produce more, faster. Optimize the throughput of a feed nobody’s especially proud of feeding.
Typelab learns how you actually write — your archetype, your signature phrases, the moves you make and the ones you’d never make — before drafting anything. Every draft, every comment, every seed from a Tuesday phone call flows through that profile. The output is your voice, slightly more rested.
Four parts. One product. One curated engagement network in invitation-based rollout. One weekly call. We named the parts plainly. We refused to ship anything that sounded like the rest of the category.
Three plans. The trial doesn’t ask which.
Every trial starts with the full Studio surface and a Solo-tier usage cap. Pick a plan if you want to keep going.
Solo
One voice. 30 drafts a month. The founder writing for themselves.
- 1 profile
- 30 AI post drafts a month
- Voice Tuning + CGOVE rubric
- Aspirational comments on 5 accounts
Studio
Most popularWhere most people land — the volume Solo runs out of by week three. Unlimited drafts, a Tuesday call, the Boost Network.
Where most members land.
- 1 profile
- Unlimited AI post drafts
- Aspirational comments on 25 accounts
- Weekly Voice Check-in
- Boost Network access (in invitation-based rollout)
Executive
Three voices. Biweekly calls. Priority queue. For the VP, CMO, or CTO whose post lands before the company’s.
- 3 profiles
- Unlimited AI post drafts
- Aspirational comments on 25 accounts per profile
- Biweekly Voice Check-ins
- Boost Network priority queue (in invitation-based rollout)
Agencies — start at $479 / month + $79 per profile. See agency pricing →
Annual billing. Monthly is +20%. Cancel from your inbox.How is this different from Taplio or AuthoredUp?
Taplio sells volume. AuthoredUp sells writing tools. Typelab sells your voice as the constraint everything runs through. If you've tried either and bounced because the output sounded like a content team wrote it — that's the gap we built for.
Will it sound like AI to my LinkedIn audience?
If your audience can tell, we did it wrong — and we'd rather you cancel in week one than ship copy we wouldn't recognize as ours. The voice profile, the public rubric, and the manual-approval defaults are designed around that risk. Read the AI smell section above for how each one works.
Is this just GPT in a wrapper?
Every modern writing tool sits on a foundation model. The question is what's wrapped around it. In our case: 18 months of operating real LinkedIn accounts, a voice profile that learns what you'd never say, a public scoring rubric, and a queue that doesn't publish without you. The GPT-in-a-wrapper version of this would have shipped a year ago. We didn't.
Will my LinkedIn account get flagged?
No. Posting still happens from your browser, with your hands, on your schedule. Comments queue for your approval. The Boost Network is real accounts engaging with real posts, not automation pretending to be a person. None of this triggers LinkedIn's tooling because none of it should.
What if my writing samples aren’t very good?
Even rough Slack rants work — the voice profile cares more about your patterns than your polish. Five samples is the floor; the profile improves with use. You can update it any time.
Is the Boost Network a pod?
Pods are reciprocity rings — you engage with mine, I engage with yours, the algorithm eventually catches on. The Boost Network is curated and one-directional: you publish, vetted accounts in your adjacent space engage in the first 90 minutes because your post is worth their time, not because they owe you a like.
Can I bring my team?
Studio supports one voice, one workspace. Executive supports three voices for the same person (founder + company + a side practice, say). Agencies use the dedicated Agency tier — separate voices per client, no cross-contamination, billing on one invoice.
What happens if I cancel?
Cancel from your inbox in two clicks. Your voice profile and draft history export as a single zip. We don't gate cancellation, we don't run a save flow, and we don't email you for a year asking what we could've done better.
Who built this?
A small team that ran 1,200+ professional LinkedIn accounts as a service for 18 months before we built the product. Somewhere around month nine it became obvious the warming work mattered less than the voice work. We rebuilt the whole thing from there.
Try it for two weeks. Don’t pay a cent.
You’ll know within four drafts whether it works for how you write.