Compared
Typelab vs AuthoredUp.
These tools solve different problems. AuthoredUp makes the LinkedIn composer better. Typelab clones your voice and amplifies engagement on every post. You can use both — they don't conflict.
The short version
Choose AuthoredUp if you already write your own posts and want a better composer experience — formatting helpers, 300+ hook templates, in-line analytics on your published posts. At $17/mo, it's the cheapest serious upgrade to the native LinkedIn editor.
Choose Typelab if voice cloning matters (you don't want to write every post from scratch) AND you want engagement amplification on each published post via the Boost network. The two products serve different stages of the writing workflow.
Use both if you want voice-cloned drafts AND a better composer. Many of our customers do — Typelab generates the draft in your voice, then you copy-paste into LinkedIn where AuthoredUp polishes the format.
Feature-by-feature
| Feature | Typelab | AuthoredUp |
|---|---|---|
| Primary product surface | Standalone studio Web app + Chrome extension publishing | LinkedIn composer overlay Chrome extension that enhances the native LinkedIn editor |
| Voice cloning | Hybrid: writing samples + AI interview | Not the focus — AuthoredUp is editor + analytics |
| AI post drafting | Voice-cloned drafts with hook variants + CGOVE | Limited Hook templates and starter prompts; no full draft generation |
| Hook templates / library | CGOVE-scored generation On-demand variants, not template library | 300+ templates Their core feature — hand-curated template bank |
| Engagement amplification (Boost) | Curated network engages every published post | |
| AI comment drafts (approve queue) | ||
| LinkedIn composer enhancement | Chrome extension publishes from studio You compose in studio, publish via extension | Their bread and butter — formatting, preview, character counts inline |
| Drafts collaboration | Per-org seats Studio + Executive tiers include team seats | Sub-accounts on Business |
| Analytics on your own posts | Limited Boost engagement is tracked; org-wide analytics is Phase 2 | Solid in-app analytics on your published posts |
| Trial | 14 days, no card | Free trial, no card Length varies |
| Starting price (annual eff. /mo) | $79 | $17 |
| Premium tier price (annual eff. /mo) | $319 | Custom (10+ profiles) |
On the workflow
AuthoredUp lives inside the LinkedIn composer. You install the Chrome extension, click “Start a post” on LinkedIn, and AuthoredUp's overlay adds: formatting helpers (bold, italic, bullet styles that LinkedIn doesn't natively support), 300+ hook templates as starter prompts, character count, and a preview of how your post will look in different states (mobile, desktop, see-more truncation).
Typelab lives in its own studio app at studio.typelab.com. You give it a topic or seed, it asks you a few discovery questions, and it returns a full post draft in your voice with hook variants and a live LinkedIn preview. When you approve the draft, you publish via our Chrome extension or copy-paste into LinkedIn. The Boost network then engages with the post in the first 90 minutes.
Different surface areas. Different jobs. AuthoredUp polishes what you write; Typelab writes for you and amplifies after.
On price vs scope
AuthoredUp at $17/mo annual is one of the best dollar-per-utility buys in the LinkedIn tool space. If you write your own posts and just want the composer to suck less, it's an obvious yes.
Typelab at $79/mo annual is more than 4x. That price reflects three things AuthoredUp doesn't do: voice-cloned post generation (so you don't have to write the draft yourself), AI comment drafts on your aspirational creators, and the Boost network amplifying every published post. If those three sound valuable, the math works. If not, AuthoredUp is the better fit.
Try Typelab for 14 days, free.
See whether voice cloning and Boost are worth the upgrade from an editor-only tool. You'll know within a week.
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